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Bluefin to implement SAP CRM v 5 internally Print E-mail

Bluefin are implementing CRM 5.0 to support internal Business Development and Account Management processes. Bluefin was one of only three companies globally to gain a mention in a recent CRM 5.0 press release by SAP. In addition to providing a platform for growth and increased efficiency, what better way to maintain our leading edge skills and experience in the SAP CRM marketplace.


Bluefin Solutions, a UK-based consultancy and provider of SAP services, is implementing mySAP CRM as a central source of customer information to increase visibility across all customer touch points. In a three-phased implementation, Bluefin will provide account managers real-time customer information on historical and planned interactions, develop targeted marketing capabilities and replace its current Application Management helpdesk system.

As a young company undergoing sustained and rapid growth and expansion of services, we need a comprehensive CRM solution with the functionality to handle a complex array of customer interactions, said James Appleby, managing director, Bluefin Solutions. The SAP CRM solution will help us increase productivity for both account managers and administrative staff while improving forecasting and decision-making processes.

The full text of the press release can be read at http://www.sap.com/Company/Press/Press.epx?PressID=5472
 
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